Southland Printing Company – Sales and Marketing Director (Shreveport, LA)

We are looking for a high performing Sales and Marketing Director. The successful candidate will meet our customer acquisition and revenue growth objectives.

The Sales and Marketing Director develops and implements goals and strategies for the company’s sales and marketing efforts. You will manage the Sales and Marketing team including sales representatives, marketing and support staff.

Southland Printing is a specialty printing company for the parking, transit, event and retail industry in Shreveport, Louisiana. Since 1960, Southland has put creating a quality product at the top of its list. Our core values are trust, integrity, quality, innovation and adaptation. 

If you are a seasoned sales and marketing leader who possesses the qualities embodied in our core values, and you're ready to make your next career move, apply here!

Duties & Responsibilities

  • Meeting Sales Goals, Negotiation, Selling to Customer Needs, Motivation for Sales, Sales Planning, Building Relationships, Coaching, Managing Processes, Market Knowledge, Developing Budgets, Staffing
  • Primary responsibility for managing the business-development process. This is the process of acquiring new customers or clients through direct sales techniques, cold calling and business-to-business marketing visits.
  • Managing the individual team members' schedule, territory, performance, time off and quota increases.
  • Providing training, support, guidance and counseling to department personnel
  • Communicating and enforcing company policies, procedures, and standards company wide
  • Coordinating interdepartmental activities and communicating regularly with other Department Managers to maximize SPC’s efficiency, quality and service
  • Monitoring, analyzing and communicating sales data/feedback and prepare presentations as required for Management
  • Resolving customer complaints that require your attention
  • Producing sales reports, reporting process and administrative duties
  • Developing and maintaining sales and marketing materials in conjunction with marketing group
  • Attending major trade shows and directing the planning of exhibits as needed. Be available for other business travel.


  • Bachelor’s degree in Management, Marketing or Finance preferred. Master’s Degree a plus but not required.
  • Significant experience (10 years) as a sales representative with (7 year) minimum in sales management
  • Parking or related industry experience preferred but not required
  • Intermediate skills in Microsoft Outlook, Word, Excel, and Power Point
  • Intermediate skills in Microsoft Dynamics CRM (Customer Relations Management) or related software
  • Excellent written and verbal skills.
  • Very accurate in the performance of job duties; pays attention to details and the ultimate effect on internal and external customers/end users.
  • Excellent interpersonal skills with the ability to effectively coordinate, communicate, and relate well with others including superiors, colleagues, and individuals, inside and outside the Company


  • A competitive salary and benefits package based on education, experience and qualifications
  • A family-like culture where you can develop a long career
  • Access to industry leaders who share your enthusiasm for parking and operational excellence and who will help you further develop your skills
  • A collaborative environment that spawns conversation, problem-solving and great ideas.